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Build a Niche Store Empire in 12 Weeks - Affiliate Accounts

February 13, 2008

So, how many times have you gone out to buy something and when you get back home or where you planned on using it, it doesn’t fit?! Maybe its the wrong size, maybe it is the wrong color… the worst case, is that you can’t return it!!

I’ve seen a few people over on the Build a Niche Store forum buy the software, only to find they cannot be approved for the eBay affiliate program. In most cases, it’s due to eBay not allowing residents of a few foreign countries into the program. In order to avoid that bad experience… I suggest signing up first, for a free Commission Junction account (They are all free) and only after you have a domain name, joining the eBay affiliate program through CJ.

If you don’t have a domain for your niche store yet - hop over to GoDaddy and get one! As of today, discount code OYH3, saves $3 per domain name!

Now lets go get our CJ account.

Signing up for affiliate accounts to support your Build a Niche Store Empire 

Joining Commission Junction 

Head on over to www.cj.com, choose the link for “Publishers” scroll to the bottom of the page and click on the link to apply for a Commission Junction publisher account. Or, click here. Completing this form is just like any other web based form, answer the questions based on your specific needs. Be aware that during this process, you will need to provide a SSN or TAX-ID number of some sort. It would be nice if they didn’t report your earnings… but as all us know, the IRS wants .45 cents of every dollar you earn! (In a future post, we will discuss ways to keep .95 cents of every dollar!)

As you complete the form, be aware of the info you are providing and keep it very focused on the niche site you are preparing to launch. In my own case, since the site is focusing on Hybrid Golf Equipment, I would provide the following info:

  • Website or Newsletter Name: “Hybrid Golf Equipment For Sale”
  • Website URLhttp://BuyHybridGolfClubs.com (I think you MUST include the http portion)
  • Describe your Site: Hybrid Golf Equipment for Sale offers a full line up of Hybrid Clubs and Equipment for the Avid Golfer.
  • Category: >Sporting Goods>Golf (If no exact category matches, just get close)
  • Define Promotional Methods: Web Site / Content, and Search Engine Marketing
  • Does your site offer Incentives: NO - NO - NO
    I cannot stress this enough - NO is the only appropriate answer here! Choosing YES will automatically eliminate you from several CJ affiliate programs!
    (Read section #8 on the eBay Affiliate Terms
    )
  • The remainder of the form is personal info such as name, address, SSN etc.

After you complete the sign up form at CJ, they will send you an email, which you MUST click on the link, in order to become an active member. If you have joined anything over the past 5 years on the web, you have seen these in the past… no surprises here!

OK… I assume you are now a member of the CJ community and the next important step is being accepted to the eBay program, which is managed by CJ.

Applying for eBay Affiliate Program

Login to CJ with the credentials you just supplied during the application process, and choose the “Get Links” option from the upper horizontal menu. In the search box, type eBay and click on the find button. As you can see, there are MANY eBay programs available for you to join, most are country specific… except the US, they make us dig to find it! :-)

Look for this image, it was the 5th from the top in my screen:

ebay signup

If you are in a different Country that has a direct link into the program, choose your Country specific program, place a check in the box to the left of it and choose the “Apply to Program” button at the top of the listings. eBay has a short process all applicants have to go through on the first time. Fortunately, it is quick and painless and you will likely be approved in less than a few hours. I have heard folks say 24 hours, so it is important to get this done today!

What if you are declined?

Don’t despair! Declines are a fact of life and fortunately you are not alone, it does happen! From my understanding, the MAIN reason is the country you live in… CJ and/or eBay does not cater to ALL Countries. If you are declined and think it may be country related, send an email to: ebayaffiliates@cj.com and ask why!

Another reason for decline may be the lack of a website! Sure, you got the domain… but if there is no content up yet, they have no real reason for them to assume you will be driving any sales to them! You have to understand, with all the cyber crime in the world (Do you get 25 viagra or tag hauer watch emails a day?) they do want to be sure yours is not a bad site. The answer to this… continue building your niche store and when it is up and running in a few short days from now, you can send an email to the same place and ask why! Use your website for leverage this time… :-)

What other Affiliate Programs generate Money?

Actually, there are several! For now however, I am going to stick with the basics of those needed for your first store! Over the next few days you will be getting your build a niche store software and getting started on the first site build. As we get to areas that it may be beneficial for different affiliate programs, I will mention and explain them at that time. No need for brain overload all at once! :-)

Do you have anything to add? The comment form sits right below!

Mark

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Comments

32 Responses to “Build a Niche Store Empire in 12 Weeks - Affiliate Accounts”

  1. The Foundation of Building a Niche Store Empire in 12 Weeks! | The Niche Store Builder - Succeed with Build a Niche Store on February 13th, 2008 11:23 am

    […] Build a Niche Store Empire in 12 Weeks - Affiliate Accounts […]

  2. Build a Niche Store Empire Series on Crack! | The Niche Store Builder - Succeed with Build a Niche Store on February 13th, 2008 11:41 am

    […] Signed up for your CJ account and joined the eBay affiliate program […]

  3. Angelo on February 13th, 2008 6:43 pm

    Hi Mark,
    I’ve just entered the info for my 2nd website at CJ, and they automatically assigned a PID. Do I need to re-apply for ebay, or is it automatic, since i already have one store with them? And thanks for sharing all this info with us. I hope to make the rest of my stores more profitable by following your steps.
    Thanks,
    Angelo

  4. Mark on February 13th, 2008 7:11 pm

    @ Angelo -

    Very good question I did not even address!

    Once you are accepted for one website into the eBay program, you are in… there is no need to apply for every website!

    For tracking purposes, you just want to use your unique website PID for the different stores you launch.

    Mark

  5. Rochelle on February 13th, 2008 10:10 pm

    Re: “For tracking purposes, you just want to use your unique website PID for the different stores you launch.”

    I think this might be a little confusing to some. To clarify, what Mark means is that each time you create a new BANS site add it to your CJ account. Doing this will generate a PID unique to that store.

    If you don’t and simply use the same PID for every BANS store you have then you won’t be able to determine what site clicks and sales are coming from. Using a different PID for each store allows CJ to track where clicks and sales come from and allows you to see which stores are doing well and which aren’t

    (I just finished writing a bunch of instructions and think I’m still in ‘How To’ mode…)

  6. Phil R on February 14th, 2008 2:02 am

    Hi Rochelle,

    Is there anyway to check all your stores at once instead of
    one at a time? I know you can set the settings to view all
    websites but it doesn’t break it down individually.

    Phil R

  7. Patrick on February 14th, 2008 5:03 am

    Hi Mark,

    Have one bans store but not making anything yet. Is it possible to use sub-domain for a New store…2nd…3rd…store..etc..?
    If yes, then use a new domain name for the sub-domain or just use a sub-domain name for the new store.
    Just find out your 12 weeks program and try to catch up…

  8. Rochelle on February 14th, 2008 7:19 am

    Phil - You can but only for information for the prior day (if there is a way to do this on the current day’s stats I am unaware of it).

    Log in to CJ. Click on the ‘Run Reports’ tab and then the ‘Performance Reports’ sub-tab.

    On the right side is a box that says, ‘Run Performance Report.’ Leave the default settings (should be ‘Web Site Performance,’ Exact Period - Yesterday,’ and ‘All Web Sites’) and click the ‘Generate Report’ button.

    This will show how each of your sites performed on the previous day.

    You can play around with the time frame to get a bigger picture of how your sites are performing.

    Rochelle

  9. Richard on February 14th, 2008 7:59 am

    I am new at this and just started reading this forum a few days ago. I have not seen anyone yet who had trouble with CuteFTP (mainly because I am not familiar with their terminology). I just started my 2nd store and for the second time got hung up in CuteFTP because my database I created at HostGator did not download to that site.

  10. Mark on February 14th, 2008 8:04 am

    @ Phil & Rochelle -

    You can also do a date range report on the performance of your entire account. I have found it is just finicky to understand where all the leads / sales are coming from though, and find it easiest to run a full month report, then change the sites one at a time to view each individually for the full month.

    I would expand on that more, but CJ is down on my end right now… When I get back into it, I will follow up.

    @ Patrick -

    Absolutely! Subdomains (myniche.mywebsite.com) or folder categories (mydomain.com/myniche/) work for as many websites as you wish to create with your single hostgator account.

    The BIG downside to this in terms of BANS is that with each folder site you create, your main domain loses a bit of authority as a niche site. (mydomain.com/myniche/) Kind of like a mall, people don’t generally go to a mall for buying one specific item they have in mind, they generally go to shop and browse around because the mall has a bit of everything. Whereas, if you needed suit, you would just go directly to a suit store, that specializes in one niche.

    On the other side of that is child or sub domains. ie: myniche.mydomain.com. Each of your subs is treated as a completely separate store, and will need to be developed and promoted as such, without taking away any value of the main parent domain.

    All being said, I prefer to use separate domains for each niche store primarily since we are doing for one thing… earnings. Assume for a moment you promote and build your main domain and it is the most popular niche store you have. It is earning you considerable money and one day… you need some cash badly, or someone comes along and just really wants to buy it! You cannot sell the main store off, since it is also the host for all of your other stores! If you move them, you have to start from ground zero again…

    I will talk quite a bit more about this when we get to the point of adding a second store.

    Mark

  11. JavaNut on February 14th, 2008 9:17 am

    Hi Mark,
    I was just checking my settings on CJ and noticed that I had Incentives marked YES. I tried to edit it and it won’t allow me. Somehow I was still accepted by eBay quite some time ago, even though it shows incentives as YES….

    I did send an email to “cj_networkquality@cj.com”, explaining the situation and requested they change it back to NO.

    Thought this post may help someone else who’s made the same error. Will keep you informed as to their reply.

    Pat

  12. Rick on February 15th, 2008 9:05 am

    I wanna know whether it there any difference between signing up for US Ebay or Australia Ebay? Can I setup a US Ebay using my Australia Ebay ID? Are there any revenue differences?

    Thanks
    Rick

  13. Mark on February 15th, 2008 9:12 am

    @ Rick -

    That is a good question I do not know the answer to! I doubt if there are payout differences, my understanding is that the main differences are in how the earnings are reported. eBay has it limited to countries they KNOW how to handle tax reporting etc.

    I would apply for the US program as well - nothing to lose! I also know of a few stores where people have several country specific programs running on the same domain!

    in other words, they run sites like:

    mydomain .com/usauctions/
    mydomain .com/aurauctions/
    mydomain .com/ukauctions/
    etc…

    Mark

  14. patrick on February 15th, 2008 11:43 pm

    general comment. Love your info, just got bans and have my first site up,will try to follow your time line and suggestions.
    thanks for your hard work
    patrick

  15. Stephen on February 16th, 2008 9:00 pm

    just a quick note to thank everybody for the exceptional commments and info. We currently launched our BANS site recently, http://www.thegolfclub.net.au . I apologise in advance if this is not the correct spot to mention it, however, it is so exciting. We now have a page rank of 2 and have made approximately 50 sales in January and have made approximately $60.00 all in a space of 8 weeks. Outstanding.

    Suggestion for what it is worth, please read, read and read some more on everything about BANS.

    Kind Regards

  16. Health & Fitness Equipment on February 19th, 2008 9:30 pm

    @ Stephen

    Outstanding looking website mate. Did you do the graphics or did you outsource the job?

    I take it that the HOME page is a content page with your own custom graphics, is that correct.

    If you outsourced the category graphics would you mind giving us the contact?

    Again love the site, hope it continues to do well for you.

    Tom

  17. Amy on March 10th, 2008 10:59 am

    HI,
    I’ve just finished setting up my second site, a site about biodiesel, which is completely unrelated to my first site (a travel site). I think I’m getting rejected for affiliate relationships for the biodiesel site within commission Junction because they are seeing the wrong site.

    When I click on Get Links, then try to establish a relationship with a new marketer, there doesn’t seem to be any way to select the site that I’d like them to evaluate.
    Any suggestions?
    Thanks,
    Amy

  18. Mark on March 10th, 2008 11:25 am

    @ Amy -

    Don’t let it get to you!! I have been a CJ member for almost a year and still get turned down 1 out of 3 times! :-)

    In most cases, the advertisers just have specific criteria on the partners they will accept. Time in the program is one of them, number of sites, amount of traffic, etc.

    You don’t actually choose the site for the affiliation until you are to the point of configuring the code for the site.

    Mark

  19. Zal on March 21st, 2008 5:23 am

    Mark, I’m now at the initial stages, researching the niches.
    At the same time I’m also reading the other parts of your guide.
    The part about signing up with CJ and eBay affiliates, what should be different there now, after CJ is dropped ?
    To disregard the CJ and the rest of signing up with eBay affiliates is ok ?
    Thanks,
    Zal

  20. lawton chiles on April 5th, 2008 4:30 pm

    Hey Mark, I stumbled across your site. Sorry if this is the wrong place to ask this…

    I ordered BANS,

    i uploaded the files to hostgator and got the site up but when i click the catogories I get a 404 error page.

    here’s my site at <a href=”www.vintageandrarefenderguitars.com
    and a screen shot of the database which may be the culprit.

    <img src=”http://farm3.static.flickr.com/2173/2390736048_8018a0362c.jpg?v=g

  21. Mark on April 5th, 2008 5:06 pm

    @ Lawton -

    It looks like your .htaccess is not uploaded.

    Check in the main public_html directory and see if the file is there or not.

    Mark

  22. Beth on April 7th, 2008 7:19 pm

    Another good affiliate option for adding ads to your BANS sites is ShoppingAds.com (used to be AuctionAds.com) They have both CPA (cost-per-action) option and CPC (cost-per-click) option.

    I’ve had quite a bit of success using the CPA (which is basically ebay) on my saddle site. I’m now trying the cpc version on my BANS sites. The ads really look a lot like additional products for sale. You insert keywords and it delivers related ads.

    It’s a great way to get ads for sites where the affiliate program options aren’t so great. You can see an example on this site: http://www.breyerhorsefarm.com.

    The only drawback with the way ShoppingAds works is that if you don’t have a high traffic site, it will take one or two page loads before the ads returned are related to your keywords.

  23. Emiel on April 14th, 2008 7:32 am

    Hi Mark,

    I have a quick question, I signed up for ebay partner network and was accepted. Is it necessary to join trough CJ or is this enough?

    Thanks!

  24. Mark on April 14th, 2008 8:05 am

    @ Emiel -

    Thank you for pointing out the change in this step of the process!!

    Once you have joined through eBay EPN, there is no need for CJ for the eBay portion. CJ does however have quite a few other advertisers that come in handy for placing on the site ad sections.

    Mark

  25. JeffLeft on April 14th, 2008 8:54 am

    on that subject.. what other place do you all use besides CJ to get advertisers?

  26. Mark on April 14th, 2008 8:59 am

    I like PepperJam (Linked in header) or http://www.pepperjam.com

    They are getting bigger and most of their advetisers are auto-approve! No more waiting to show the ads!

    The one caveat… you CANNOT show CJ ads and Pepperjam on the same website. CJ has said they will drop your account if you do! LOL

    Mark

  27. Jeff Leftwich on April 14th, 2008 12:12 pm

    their website is a little confusing.. to me anyways haha
    do you just fill out the “free analysis and proposal” fields under the “pay per click” tab and wait to hear from them to get an account?

  28. Mark on April 14th, 2008 12:18 pm

    @ Jeff -

    Click on the link for “Network” and you will see the area to apply as a PUBLISHER.

    Mark

  29. Sherrin on April 14th, 2008 4:37 pm

    I’ve tried registering with Pepperjam and they keep telling me my url isn’t valid. Tried different urls, checked to make sure the sites were working, and copied and pasted the url. Nothing works. Am I missing something?

    Sherrin

  30. Mark on April 14th, 2008 5:34 pm

    @ Sherrin

    I recall the same problem with my enrollment. It was related to the additional domains section. I used http://www.yourformhasanerror.com and it accepted perfectly!

    Once the account was approved - I deleted the extra domain.

    Mark

  31. Sherrin on April 15th, 2008 12:21 am

    Thanks Mark. I just tried again using my url and for some unknown reason it went through. Waiting for approval now.

  32. Ron on April 24th, 2008 1:17 am

    I love this site and once I get through eBay, I will pick up BANS through your link.

    I was at CJ, but could not find the link for eBay that you referred to. Had to go through eBay’s parnter site. Will that cause any problems?

    Thank you and you have done a wonderful job here.

    Ron

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