February 20, 2008
First and foremost, I have reloaded the audio on several of the previous video clips. It is still not quite as loud as I would like it to be, but is much better. This segment includes (2) videos. They both discuss and show examples of WHY you want to make your own site unique from the hundreds already out there.
I also want to add that on Friday/Saturday, as I install a second niche store for this series, I am going to record the entire process from start to finish as an add-on domain. From Niche Research to getting the main categories completed, each step of the way will be recorded for you to watch. I will try to do in a larger format to make it easier to replay…
At this point, we are still not doing much deep research on our main categories. Common sense plays a large roll in the selection right now, and over the course of several weeks, our main categories will spawn into many, many more, based on indepth research.
I am just now figuring all this video stuff out… thanks for bearing with me!
Video 1
Video 2
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11 Responses to “Build a Niche Store - Working on Main Categories”
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[…] of your Main Categories Setting a Sitewide Search Term to Narrow Products to your Niche Market Completing your Main Store Categories Keyword and long tail phrase research for search optimization of the main categories in your first […]
Mark - Is it possible to view larger versions of your videos? Sometimes it is hard to see exactly what you are doing on the screen.
Rochelle
Mark - is it ok for you to review my BANS? Just wanna know that whether I’m on the right track. I want to know whether I should be expanding the side navigation or just showing the main category.
Rick
Mark
Just to let you know that I have been following your teaching and viewing all those nice videos you are creating.
I do really appreciate the time and your willingness to share your knowledge with us. The word “Thanks” come out short in my grattitud for sharing your wisedom and tech knowlegde and making easy to comprehend for a non-tech level.
Please keep it up.
I noticed when setting up search terms categories that if you try to used advanced search techniques (per eBay) that only the first page of the results will show product. The links to 2nd, 3rd, etc. pages show up with no results. Is there any way to use advanced search techniques?
Also, I can do a search on eBay (title only) that give different results then what BANS gives. Is there a reason for this?
Thanks…. great series!
I was wondering I’ve found several high sought products on ebay with a hefty price tag but very little search traffic in the search engines. Have you come across this and would it be worth building a site around this.
Mark:
Does singular or plural matter? The text that you used is plural for both the link name and the file name (Hybrid Golf Clubs and hybrid-golf-Clubs). Would this have a different outcome with the search engines had you chosen to use Hybrid Golf Club and hybrid-golf-club? Also, why the capital C in hybrid-golf-Club?
Looking forward to your next video/post.
Mark, great job, I really like your explanation!!
But still one question about the Main categories before I finish my first 5 stores all wrong:
In the video your telling to take high volume keywords and you don’t look at any KEI.
So if I understand correctly for example:
Search 3000/day with KEI 100, and 30.000 other sites
Search 1000/day with KEI 1500 and 600 other sites
I should take the first one?!?
It feels a bit strange to do so…
Femke
@ Femke -
Essentially, there two types of pages in the store… Category Pages, and Product Pages.
For CATEGORY pages (Main categories as I have it listed above) you want to focus on HIGH VOLUME phrases, regardless of the KEI.
For your PRODUCT (Subcategories) Pages, you want the HIGHEST KEI with moderate search volume…
This way you can pair the least competitive terms with the highest volume searches!
Mark
Mark,
I’m following along with this series and I’m finding it incredibly helpful to say the least. I currently have one BANS store which is earning around $30 month (v1.3).
I have started putting up my 2nd store and have developed my main categories.
Basically, the niche I’m in, ebay only has a main category (no sub categories so all items are in together), so I decided to break up my main categories into things like ‘limited edition’, ‘rare’ and also the items I’m selling are popular to buy in various colours, so I thought I would set up a main category for each colour as well.
The thing I’m having trouble with is how do I get the feed to just pull out these items from the main original category.
eg. Limited Edition widget, Rare Widget, Red Widget, Blue Widget etc.
Is there a way I can customise the ebay feed to show only these items on their respective pages?
Thanks again for sharing your BANS knowledge and wisdom with us.
Shelley
OK, I’ve read through the BANS manual and it says there to enter the search query in the store page.
So that’s what I did eg.
‘red widget’ in the search query box.
This is pulling in predominantly the correct items, however the odd rogue item will still appear.
Not sure why that happens.