Ideas for Post Content are Just a Spin Away!

Last week I was asked… “Where do you find inspiration or sources for new Posts?” The truth is… if you have to search too hard to find an idea for your post content, you may be targeting the wrong niche market! Now, with that out of the way… lets take a look at one of the hidden gems buried in Google Search, that you rarely hear about…

The Google Search Wonder Wheel!

If you have been around search for awhile, you may or may not have visited a site that was very useful for finding related terms, The Keyword Map, or KWMap. It was only a matter of time before Google, with all its infinite amounts of data, delivered a similar product!

The way the Wonder Wheel works is simple… when you search for something, anything, on Google, just click on the “Show Options” link right beneath the search box, then scroll down to the Wonder Wheel and click on it. You will be presented with what I assume is a volume / semantic index of related terms! The more you click… the bigger your wheels continue to grow!

Use it for IDEAS – not building keyword lists or research… ideas!

Lets Give this a Try!

I am going to pull a random product off my head… lets use “Refrigerators” (opens in new window). As you can see… the minute I enter refrigerators into the search box and give that sucker a spin, I am presented with several topical options! (Highlighted in red)

Within the first spin, I have 4 topics to write about, and several ways to spring them into additional posts…

1. Common Problems with Refrigerators (Each problem is a new post of its own)
2. Average Counter Depth for Different Refrigerators (What color appliances go best with XXXX Color countertops)
3. What is the Perfect Refrigerator Temperature (Leading to freezer temps, gauges, dangers of the wrong temps, etc)
4. Refrigerator Review Process (Explain HOW you will review the items)

Taking it further, each of these has a bevy of different topics, within each one! So – if I pick one of those topics, lets say, refrigerator reviews…. and spin that sucker again, I get another list of more tightly focused topics to pull ideas from!

Don’t Make This Hard On Yourself – KISS!

Before someone chimes in and says… what about keyword efficiency, volume, competition, etc… just keep it simple! You may hear this from alot more over the next few months, but forget about all that and simply write! By dealing with one thing at a time, you will only increase the opportunity for success with your website!

The MORE Info you have on your site – the MORE people you will appeal to!

At this point, we are NOT selling to people, we are simply preselling them with volumes of USEFUL information, that others will like to link to! As we become more of an authority on the topic, then you can start selling them! I don’t care who the hell you are… you could have the best damn pitch in the world when it comes to sales, but if you have nobody to pitch to, you will strike out every time!

Of course, you want to form your posts correctly and use good titles, proper formatting with your heading tags, and provide a blaring answer to the hypothetical questions your readers may want to know!

Don’t Kill Yourself With Analysis!

If you were dying from dehydration and had only 30 minutes to get yourself some water… Once you found it, would you spend 10 minutes checking the temp of the water to make sure it was cold enough? Would you spend 10 minutes testing it for chlorine content? No… you would drink it!

The same holds true for your website… if you decide to write a post about XYZ – then just write it! Don’t spend 2 hours reviewing keyword demand… or looking for the best possible way to title your post, just write it! In the time you spend overanalyzing the data, you could have written 5 posts!

I have talked to many people building their own sites and the most common mistake among everyone (including myself at times) is over-analysis! Be human… write like a human… make mistakes like a human. As you learn new things over the course of the years it will take to perfect your skills, you can always click the edit button and make changes to your existing content.

Previously Published Articles You May Like to Read:

• Days 3 & 4 – Finding Sources for Content Ideas!
• Writing your First WordPress Post!
• Some ways I come up with niche ideas
• The Difference between a WordPress Page, Category and Post!
• Back to Basics – How to Add a Video to Your WordPress Post or Page
• Instructions to Create USFreeads Using Eric’s Ideas
• Using Google Adwords Tool with WordTracker to Create Targeted Content

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