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February 22, 2008
This question has been asked many times over the past couple weeks. Hopefully, this post can address those questions. Assume for a moment you are the Manager of a Lowes or Home Depot hardware store. In that store, you must have 150 different departments, from nuts and bolts to kitchen cabinets and literally everything in between! At the end of your first month as a Manager, you are looking over the sale reports and WOW! your monthly sales went from 1 million to 15 million! As a Store Manager, the first thing you want to do is run over to the department that did so well and after graciously thanking them for their work, you want to find out what they are doing differently so you can repeat that in your other departments!
What would that manager do if his sales reports were not broken down into departments? Who would he thank? How would know what processes or sales to replicate to other departments? Truth is… he wouldn’t!
In the case of Build a Niche Store or ANY website you decide to build in the future, you MUST know what those efforts are returning to you! The reason we want to add EVERY NEW site into the Commission Junction account is so we have a way to track and measure the success of each individual site (or business unit, as I call them) . When you add a site to your account you DO NOT need to apply for any affiliate programs again, it is automatically accepted!
Can you imagine your joy when you find a $500 commission in CJ on a single sale? Now… can you imagine your disappointment when you don’t know which site it came from?!
On a different topic, within almost all of my sites, most of you will notice at least 1 block of adsense code from Google. I don’t really do this for the small ad earnings that come in, I do it so I can track website traffic on ALL sites “at a glance”, from one single page, my Google adsense reporting page! If you add domain level channels into Google, you can use your single publisher ID provided by Google and it will track how many times a domain generated an impression with your pub ID. I will discuss that in more detail when we get to our custom template section… and tracking our results!
The bottom line: If you don’t know what is working, which niche is profitable, HOW can you repeat the process?
2 Responses to “Why should I Bother with a New PID for Each New Niche Store?”
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I tend to get myself rather confused enough as it is so having all my domains under one PID would keep my stress level too high.
It’s nice to know I did something correct all on my own.
Thanks Mark,
I wasn’t sure about the process but I have seen the add account button in CJ, so add I will.
Great post as always.
Cheers
Mark H